THE Fiji Association of Sports and National Olympic Committee’s (FASANOC),Voices of the
Athletes (VOA)Program will draw inspiration from the International Olympic Committee’s (IOC)
#StayStrong campaign for this year’s Olympic Day Run which was scheduled for June 23, 2020.
Despite the cancellation of the Olympic Day Run which is usually held in the month of June, because
of the COVID-19, FASANOC through its VOA program, hopes to come up with ideas to continue
to share the Olympic values of excellence, respect and friendship.
VOA co-ordinator, Jeegar Bhasvar said because of the unprecedented challenge the country was
going through, the challenge was now on them to get creative and find ways to continue to spread
these values.
“We are encouraging our members who have not only represented the country in sports but also are role models in their communities, to come up with ideas on how we can continue to spread these values and which platform would be the best,” he said.
“Social media such as Facebook and Instagram is being used by a lot of athletes to share tips on healthy living and at home workouts so we are looking at something similar.”
An IOC media release said it was using the #StayStrong campaign as an inspiration to help the world get through the COVID-19 pandemic together.
“During this time, we have been inspired by Olympians around the globe with their energy and positivity.
“They have formed the basis of the IOC’s #StayStrong campaign that has now reached 200 million
with daily work-outs, tips for staying healthy in body and mind during the lockdown.
The IOC hopes to take this #StayStrong campaign to the next level during the month of June and through to Olympics day.
“And we would like to do this with you! This campaign puts athletes at the heart of the Olympic community and we want to build on this to inspire more people to stay strong, stay active, and stay
healthy.”
On June 23, the IOC aims to create the world’s largest 24-hour digital-first Olympics work out.
The IOC’s digital team has worked on a plan that will feature athlete-led live work outs and discussions
as well as athletes generated social content with the support of all its partners including National Olympic Committee’s (NOC) and International Federations (IF).
The IOC believes this campaign can bring an additional dimension to the activities that NOCs and IFs might have already planned.
FASANOC is looking forward to taking part in the IOC’s #Stay-Strong campaign and sees this as
an excellent opportunity for its VOA and Athletes Commission programs to collaborate on engaging
the community in a virtual sporting experience!
This will be a first for Fiji and we are looking forward to the creativity of our members, said Jeegar.
