Group joins Drua journey as a major sponsor

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Fijian Drua players Tevita Ikanivere (left) with Simione Kuruvoli and Isoa Nasilasila after the sponsorship deal signing at Ocean Soap Pte Ltd, Navutu , Lautoka. Picture: BALJEET SINGH

A leading manufacturer and distributing company in Fiji has announced its sponsorships for the Fijian Drua in the new 2024 Shop N Save Super Rugby Pacific season.

While the monetary value of the sponsorship has not been disclosed, it is believed to be a significant support which will be for three years.

The sponsorship will see two brands owned by Punjas Group feature prominently on the matchday kit of the Fijian Drua.

The Punjas Group logo as well as Ocean Soaps logo will feature on the match shorts of the Fijian Drua men’s kit.

As part of the sponsorship, the Punjas Group has taken over official sponsorship across number of categories ranging from food and beverages as well as soaps and detergents.

The deal will also see the Punjas Group and the Drua embark on major consumer promotions and campaigns with hundreds of matchday tickets and Drua gear up for grabs.

Punjas Group managing director Rajesh Punja made the announcement yesterday.

“The Fijian Drua are currently flying Fiji’s flag in one of the world’s biggest rugby competitions. Rugby is Fiji’s national sports and the Fijian Drua has provided talented young Fijians the opportunity to play the sport they love professionally by staying right here at home,” Punja said.

“I’m delighted to announce that Punjas will feature on the playing kit of the Fijian Drua from this 2024 season onwards. Drua fans are not forgotten and Punjas Group also has plans for them.

“This announcement will kick start several promotional campaigns in stores where fans purchasing Punjas products can win up to 50 undercover seated tickets for every single Drua match in Fiji, as well as several novelty items like rugby balls, backpacks, and other gifts.

“Fans will see our fierce support of the Drua across a wide range of Punjas products everywhere they look they will enjoy Fiji’s favorite snacks and alcoholic beverages at all Drua home matches,” Punja concluded.

Fiji Drua CEO Mark Evans acknowledged Punjas Group and stated, “We are so pleased you have confidence in us, you decided to come on board as our major partner we hope we will repay that faith.”

“We feel we not just a business, but we have other objectives we do understand how much people feel we represent them we know how much Fiji wants to see us and we will not let them down,” Evans said.