The Fiji Performing Rights Association (FIPRA) is stepping up efforts to address unauthorised artificial intelligence-generated and AI-remade music that infringes on the rights of its members.
FIPRA chairman Isireli Gumatua said the organisation was engaging with relevant stakeholders, including requesting the removal of content where appropriate, and where rights are infringed.
“FIPRA recognises that technology will continue to evolve, however, innovation must also respect the rights of creators,” he said.
“Our position is clear: the creativity, intellectual property and rights of our members must be protected.”
Mr Gumatua made the comments during the FIPRA Music Awards 2026 at the Grand Pacific Hotel in Suva on Thursday night.
The awards returned after a two-year lapse, with Mr Gumatua saying the new board and management had committed to bringing back the event to recognise the creativity, talent and hard work of members.
“But despite those challenges, we did not want to give up,” he added.
Liz Vamarasi was among the night’s multiple award winners, taking home three awards, while Paradise Rootz was named Artist of the Year and also received the Best Composition award.
Apakuki Nalawa (Kuki) received the International Achievement Award, InsideOut won Best English Song, Mr Sam and Redchild received the Best Hip Hop Song award, while veteran musician Seru Serevi was recognised for Outstanding Service to Fijian Music.
Mr Gumatua said Fiji was experiencing its own “winds of change”, with new artists, sounds, technology and opportunities emerging.
“We want technology and creativity to move forward together – with respect for the rights of the people who created the music in the first place.”
The awards celebrated composers, artists, producers, recording engineers, musicians and those contributing to Fiji’s music industry.
