The iconic Bounty Rum, distilled in Fiji by South Pacific Distillery (SPD), the rum making arm of Coca-Cola Europacific Partners Fiji, secured two medals at the 2026 London Spirits Competition, building on decades of global recognition.
With a heritage dating back 1983, Bounty Rum has long been known as the “Spirit of the South Pacific,” earning its place as an iconic brand across the region and increasingly on the global stage, Coca-Cola Europacific Partners Fiji said in a statement.
“For decades, it has represented the craftsmanship, quality and authenticity of Fijian rum to consumers worldwide,” it stated.
Coca-Cola Europacific Partners Fiji head of marketing – Alcohol, Etrina Simpson said the latest achievement reflected both Bounty’s legacy and its continued relevance in today’s global spirits’ landscape.
“Bounty Rum has been part of the South Pacific story since 1983, and for many, it is far more than a spirit, it is the Spirit of the South Pacific,” she said.
At this year’s competition, Bounty achieved a Silver medal for Bounty Fiji Overproof Premium Dark Rum and a Bronze medal for Bounty Fiji Premium White Rum, competing against entries from more than 30 countries and evaluated by over 70 global industry experts.
Meanwhile, two other rums under SPD’s Rum Co. of Fiji range also came away with 11 medals between them.
The two-year aged BATI and the premium aged RATU rums reinforced the brands’ position among the world’s premium rum producers and showcased the growing global recognition of Fiji-made rums, Coca-Cola Europacific Partners Fiji stated.
At the 2026 competition, BATI and RATU featured prominently across all medal categories;
- Gold Medal: BATI Banana Rum Liqueur;
- Silver Medals: BATI Spiced Rum, BATI Coconut Rum Liqueur, RATU Signature Blend Rum, BATI White Chocolate Rum Liqueur, BATI Dark Rum, BATI White Rum, RATU Dark Rum, RATU White Rum;
- Bronze Medals: BATI Coffee Rum Liqueur, RATU Spiced Rum.
Judged by more than 70 international industry experts, the London Spirits Competition evaluates entries based on quality, value, and packaging, reflecting the criteria that matter most to today’s consumers and trade buyers.
Winners of the 2026 round of the competition was announced last month.
