Fiji company secures LED lighting export deal

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(L-R) Deputy Prime Minister and Minister for Trade, Cooperatives, Small and Medium Enterprises, and Communications Manoa Kamikamica with Paradise Lightings PTE Ltd director Raghu Chowdhary and Bazaar Ltd managing director Lalji Modi during the official signing of the memorandum of understanding MOU) between both companies. Picture: SUPPLIED

Paradise Lightings PTE Ltd, a local company that specialises in manufacturing LED lighting, has begun exporting to New Zealand.

The Nadi-based company formalised an export deal with their new distributors, Bazaar Ltd during the recent 2023 Fiji Investment and Trade Mission to New Zealand.

“We are very pleased to commence the supply of goods to New Zealand,” said Paradise Lightings director Raghu Chowdhary.

“Our lights are very special, with 60 per cent savings in LED lights and 80 to 90 per cent savings on fluorescent lights. The amount of carbon credit available is huge, which is very useful for New Zealand,” he added.

The company has also secured a distributor in Australia.

“This is not a one-off deal, but this will be ongoing, and I must say that securing a deal of such magnitude is a great achievement for Fiji,” Mr Chowdhary said.

Deputy Prime Minister and Minister for Trade, Cooperatives, Small and Medium Enterprises, and Communications Manoa Kamikamica, who was present during the official signing of the distributorship agreement between both companies, highlighted the importance of such business partnerships.

“Such opportunities will allow Fiji to become the hub of business in the Pacific and assist other Pacific economies as well,” said Mr Kamikamica.

Investment Fiji CEO Kamal Chetty stated the deal would create more work for people in Fiji and would boost the economy.

“Investment Fiji supported Paradise Lightings PTE Ltd by providing market insights and investor introductions. When we initially met the team, it was very obvious they had a strong passion for growth and we are thrilled with the outcome they have achieved,” said Mr Chetty.

The five-day outbound mission to New Zealand was organised by Investment Fiji and the Ministry of Trade, Co-operatives, Small and Medium Enterprises, and Communications in March, 2023 in collaboration with the Fiji Consulate General and Trade Commission (Australia and New Zealand), Pacific Trade Invest New Zealand, New Zealand Trade and Enterprise, the New Zealand Fiji Business Council, and the Fiji New Zealand Business Council.