Tourism Fiji has rolled out a nation-wide clean-up marketing campaign with the slogan ‘If you can’t bin it, bag it’.
This was announced at the Fijian Tourism Exchange (FTE) held this week at the Sheraton Fiji Golf and Beach Resort.
The initiative is generously sponsored and supported by Rosie Holidays, Intercontinental Fiji and Grand Pacific Hotel.
CEO Brent Hill said this is important as tourism relies heavily on our environment.
“We are custodians of our lands and oceans,” Mr Hill said.
“Sustainability isn’t just a buzzword for us — it is vital for our and the next generation, to continue to enjoy beautiful Fiji. Our journey towards sustainability begins at home.
“We want to encourage everyone – tourists and locals, to play their part in keeping rubbish where it belongs – in the bin.”
