OMO is good to your clothes and environment
In this modern day and age, there are numerous types of laundry detergents in the market.
In fact, the brand options are so many, that customers often get confused and end up buying washing powder which is detrimental to the environment and our health as well.
A smart and responsible shopper will always pick up OMO when it comes to washing. While there is no rocket science involved, simply reading the pack of your OMO laundry detergent will be enough reason for you to choose OMO only.
The team at OMO has been working hard behind the scenes. The Cleaner Planet Plan is for OMO to halve its greenhouse gas emissions by 2020.
The first step has been to remove phosphate from OMO and replace them with less greenhouse gas intensive ingredients that still deliver brilliant results.
This has led to a 30per cent reduction in the greenhouse gas footprint.
By using new OMO, a household will save 20 kg of CO2 a year.
While Fiji is a relatively small market in comparison to other emerging and developed nations, we base our case study on the Australian household for comparison purpose.
Let’s imagine that every Australian household used OMO — it would equate to a saving of 85,000 tonnes of CO2 a year, or the equivalent of taking 33,000 cars off the road.
“OMO’s concentrated powders have smaller boxes, so that you can get more in a truck-load, saving on deliveries,” Motibhai Group marketing manager Abraham Gomes said.
He said in Australia, in the first year the small and mightier packs took 1000 trucks off the road.
That Mr Gomes says is good news for road safety, vehicle noise and carbon footprint too — peace and quiet and a breath of fresh air!
Okay, enough of talking about protecting the environment — as a customer what is the most important element you are looking for in your washing powder?
“OMO removes stains just by soaking, cleans easily by rubbing gently.
Washed clothes have a clean fresh fragrance with tough stain removal made so easy,” Mr Gomes adds.
“So now you can confidently let your kids explore and develop, play outside, get dirty — because at OMO, we believe dirt is good. That is because OMO removes stains in ONE scrub and does wonders with both hand and machine wash.
“For customers who are not aware, OMO has been around since 1908 and is produced by Unilever International. For a brand to last so long, there has to be something good about it,” Mr Gomes said.
OMO comes in convenient 900g, 450g, and 120g packs to suit every budget and is distributed in Fiji by Motibhai Group — bringing quality products for you and your family.
