FIJI Airways has a new chief marketing officer.
The national airline announced that former Star Alliance Airline management board chairman, Marc Cavaliere, has been appointed to the position.
A statement from the airline said Mr Cavaliere had 37 years of experience in the airline industry with extensive international assignments in leading airlines including South African Airways, Spirit Airlines, American Airlines and Pan Am.
Fiji Airways CEO and managing director Andre Viljoen said the airline was delighted to have a seasoned executive like Mr Cavaliere join the team.
“The world of airline marketing is an ever-evolving arena in the global marketplace, and having someone like Marc, with his global knowledge and experience, will give Fiji Airways an enhanced level of capability in these functions,” he said.
Mr Cavaliere joins the airline’s executive leadership team, reporting directly to the CEO.
He will be responsible for the airline’s new global airline alliances and partnerships function as well as sales channels, marketing activities and related commercial functions.
