GOODMAN Fielder Tuckers Ice Cream will introduce four of its limited edition range of ice cream flavours soon.
The flavours will be introduced after the launch of the Tuckers Ice Cream promotion on Monday, February 8, 2016.
Company general manager Chris Zaayman says they want to give consumers a taste of flavours not considered mainstream and give customers the option for feedback that will determine whether they want to retain the flavours or not.
Flavours include licorice, mint choc-chip, cappuccino and choc-a-nana.
“The idea is to range in new flavours in every few months and we get feedback from the public. If the public likes it then we will have to retain the product and if not, we will have to introduce another one. This is quite exciting news on the Tuckers front,” Mr Zaayman says.
Following the conclusion of the Crest Chicken and Tuckers Ice Cream “It Takes Two” promotion, Goodman Fielder will now launch its next consumer promotion Tuckers Ice Cream.
“It’s a repeat of last year’s successful promotion with pretty simple mechanics with discs inserted in each lucky Tuckers 2 Litre ice cream containers,” Mr Zaayman says. The total prize pool is $100,000 and the promotion will run for four months.
