Fiji Television Limited has announced a renewed strategic focus on digital transformation after reporting a challenging financial year marked by declining advertising revenue and shifting audience behaviour.
In its 2025 Annual Report released through the South Pacific Stock Exchange, Fiji TV Chairman Nesbitt Hazelman said the company’s financial results reflected the broader pressures facing traditional broadcasters globally.
“The sustainability of traditional broadcasting is under immense pressure. The migration of advertising revenue from conventional television to digital platforms has been swift and significant,” Mr Hazelman said.
For the financial year, Fiji TV recorded a 34% decline in revenue to $4.01 million and an operating loss of $952,313.
Despite these setbacks, the company maintained a healthy gross margin of 68% and operated within its own cash reserves, preserving funds for future investments. Its net asset position declined by 15% to $5.48 million.
Mr Hazelman said the Board took the opportunity to “pause, reflect, and redefine Fiji TV’s strategic direction” in response to structural shifts in the media landscape.
“We undertook a comprehensive review of our business fundamentals — how we operate, where our value lies, and what must be done to ensure long-term sustainability,” he said.
As part of this renewed focus, the Board approved a Technology Roadmap to modernize Fiji TV’s infrastructure over the next 12 to 18 months, alongside a Digital Strategy aimed at expanding into new platforms and content models.
“This investment is long overdue and essential to position the company competitively in a digital-first environment,” Mr Hazelman said.
