BULA Football Club has unveiled its new team uniform and major sponsor Extra Supermarket, which also announcing a landmark partnership with RK21, the premium apparel brand founded by Fijian football icon Roy Krishna.
The club says this marks a significant moment for the club as it prepares for its inaugural campaign in the OFC Professional League.
They say through the partnership with RK21, Bula FC will take to the regional stage wearing a kit backed by the legacy and vision of one of Oceania’s most celebrated footballers.
Extra Supermarket its major sponsor has a long history of supporting football in Fiji, sponsoring various tournaments and competitions throughout the country.
This new partnership will see the brand extent its commitment to the sport by supporting Bula FC as they compete in the OFC Professional League.
Extra Supermarket is a strong advocate for healthy living encouraging families to make better food choices and supporting wellbeing within communities.
This makes the partnership a natural fit, as Bula FC continues to promote fitness, discipline, and positive lifestyle values through sport.
Fiji FA president and Executive board member Rajesh Patel welcomed the partnership and praised Extra Supermarket’s ongoing contribution to the game and the wider community.
“Extra Supermarket has always been behind football in Fiji, supporting tournaments right across the country,” said Patel.
“To now see them involved at the professional level with Bula FC is very encouraging and shows a real belief in the direction the game is heading.”
With this expanded partnership, Extra’s total commitment to Fiji Football (across all divisions, from Futsal to domestic competitions) now reaches $1,000,000 marking a significant evolution from grassroots and youth development to the professional stage.
“For Extra Supermarket, this partnership goes far beyond branding, it is about nation building through sport, inspiring our youth, uniting communities and proudly positioning Fiji on the international football stage,” Lailanie Burnes, Extra’s chief marketing officer said.
The club is looking forward to working closely with Extra Supermarket to grow the game, engage communities, and create something special together.
