WHEN visitors arrive on the shores of Nawi island, one of the first faces they see is that of Losefati Ligairi, known to many as Liga.
With his warm bula greeting and ever-present smile, he makes you feel right at home.
Liga is more than just a welcoming presence, he is a descendant of a warrior chief from the Tui Wailevu, one of Fiji’s respected chiefly titles.
“I come from a family of 10 children. I’m the youngest,” he said.
Liga has spent more than 30 years in the tourism industry, most recently serving as a cultural ambassador in Savusavu.
Though officially retired at 60, he still welcomes visitors to Nawi Island with the same energy he had decades ago.
“When I was young, I always thought I’d work in public relations,” he said.
“I liked working with people. I didn’t know that one day I would become a public relations officer and a cultural ambassador.”
Liga’s journey through life has been a colourful one. In addition to working in tourism, he hosted a live talkback TV show based in Nadi, where he discussed Fijian issues and identity.
Those conversations, he said helped him realise the importance of keeping Fijian culture alive in a rapidly modernising world.
Liga also spent time teaching tourism at the Fiji National University.
“I always encouraged them to preserve and maintain our culture. Speak about the early history of Fiji. Don’t let it be forgotten.”
Even in retirement, Liga hasn’t slowed down. He continues to serve as a cultural guide on Nawi Island, often the first person tourists meet and the one they remember long after they’ve left. He sees his work not just as a job, but a responsibility.
“It hasn’t been too difficult because of the hospitality I bring and how I carry myself.
“It’s about being different and proud to be an ambassador of your country.”
Liga believes cultural pride and self-awareness are key qualities for young Fijians today, especially those involved in tourism.
He often shares advice with younger staff, encouraging them to stay true to their identity.
“They should be themselves. They need to know who they are, where they come from, and be part of their community and province.
“It’s important to be a good representative of your country.”
For many tourists, the experience of visiting Nawi becomes much more than a tropical escape. With Liga as their guide, guests are introduced not only to Fiji’s natural beauty, but also to its living history and traditions.
Whether through storytelling or casual conversations, Liga connects people to the history of the island.
As our visit to Nawi Island came to a close, Liga walked us to the jetty. The sea was calm, the sky golden with the late afternoon light.
“I’ve done a lot in my life, but my goal remains the same, to help preserve our culture, our traditions and our identity.”
With that, he smiled once more, the same warm smile that greets every guest, and waved us off as the boat pulled away.
For those who visit Nawi Island, the beaches and palm trees are unforgettable, but for those who meet Liga, it’s his presence that leaves the deepest impression.
