A HIGH-LEVEL delegation from Investment Fiji, the Government’s investment marketing arm, is in China to explore investment and trade opportunities. Supported by the Fiji Embassy in Beijing and the Fiji Trade Commission in Shanghai, the delegation met with Pacific Trade Invest (PTI) China to discuss key investment areas including sustainable agriculture, tourism development, renewable energy, affordable housing, infrastructure and the business process outsourcing (BPO) sector.
“A key focus of the discussions was also on improving direct flight connections between Fiji and China, which would significantly enhance trade and tourism opportunities,” Investment Fiji reported.
“PTI China also introduced its online platform featuring investment project profiles from Fiji which will provide potential investors a deeper understanding of the purpose and community impact behind each project.
“This aims to make Fiji’s investment opportunities more relatable and compelling to Chinese partners.
“Later, the delegation held a meeting with the China Chamber of International Commerce to explore potential partnership models that could help raise the profile of Fijian projects in the Chinese market.
“The meeting was positive and laid the groundwork for the development of a joint action plan to support investment promotion and economic cooperation.
“Strengthening this relationship is expected to open new doors for Fijian businesses and encourage greater investor engagement from China,” Investment Fiji stated.
Discussions also focused on expanding Fijian exports, with turmeric, kava, and ginger powder highlighted as key products for the Chinese market.
The delegation later met with Yixin Technology in Hebei Province to further discussions on current and future investments in Fiji’s construction and agricultural sectors.
“Yixin Construction operates a large-scale manufacturing facility in China, covering over 100 acres and specialises in the production of construction materials particularly Autoclaved Lightweight Concrete (ALC) board, as well as providing affordable housing solutions,” Investment Fiji stated.
“During the engagement, the team was briefed on Yixin’s ongoing project in Fiji, which involves exporting ALC boards to Fiji.”
The use of ALC board, known for its durability, energy efficiency, and cost-effectiveness, is expected to contribute to Fiji’s efforts to improve access to affordable, cyclone-resilient housing, especially in rural and low-income communities.
“Yixin also outlined plans to diversify its investments into agriculture in Fiji.”
The company is currently exploring opportunities in vegetable farming, with active efforts to identify suitable agricultural land and has also expressed interest in piggery farming with a focus on sustainable waste utilization, including the conversion of pig waste into organic manure to support Fiji’s drive for sustainable and circular agricultural practices.
Note: This article was first published on the print version of the Fiji Times dated May 31, 2025
