The future for Fiji’s outsourcing sector looks promising with continued support and innovative strategies, and a focus on inclusivity positioning Fiji as a leading player in the global outsourcing market.
Outsourcing Fiji executive director Sagufta Janif said Fiji’s outsourcing industry has demonstrated resilience and growth, particularly during challenging times like the pandemic, “and has become the sought-after destination for risk diversification outsourcing”.
Ms Janif had attended the 9th Global Trade Aid for Review in Geneva, Switzerland where she shared the Fiji’s growth and innovation in the outsourcing sector.
She had discussed the rapid growth of Fiji’s outsourcing sector during the COVID pandemic in a session titled ‘Voices of the Indo-Pacific – A deep dive into the Market Development Facility in Timor-Leste and Fiji’.
“This growth has resulted in the creation of numerous job opportunities and the establishment of a sustainable economic ecosystem in Fiji,” Ms Janif said in a statement.
She also shared insights on Fiji’s digital trade ecosystem, addressing the unique challenges faced by Pacific nations and the promising opportunities such as the forthcoming Google link that will strengthen Fiji’s global connectivity.
“Fiji’s outsourcing industry employs approximately 70 per cent women. As a sector that operates primarily online, it is crucial to provide women with equal opportunities.
“The upcoming Google link will greatly improve our connectivity, empowering more women to participate in digital trade.”
The 9th Global Trade Aid for Review, hosted by the World Trade Organization (WTO), brought together key stakeholders from the Indo-Pacific region to discuss best practices, challenges, and innovative solutions in trade and development.
“The collaborative efforts of our government and international partners such as the Australian government’s Market Development Facility have been instrumental in our journey, fostering the growth of the outsourcing industry.”
